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Nova coleção da Barbie vai celebrar a beleza da mulher negra e toda sua garra

Nova coleção da Barbie vai celebrar a beleza da mulher negra e toda sua garra

barbie negra mobile
Rafael d'Avila

Durante muito tempo a mídia impôs o que era ou não belo e quais padrões as meninas deveriam ter se quisessem fazer parte desse ‘time’, as mulheres negras, por exemplo, se sentiam inferiores e menosprezadas mas com o passar dos anos essa percepção finalmente está sendo quebrada.

As Barbies sempre foram loiras de olhos claros representando apenas uma pequena parcela das garotas, entretanto foi preciso se adequar às mudanças que o mundo sofre nesse quesito: a marca vai lançar uma coleção que celebra a beleza da mulher negra, em parceria com a estilista e consultora de Bermudas, Shiona Turini.

“Eu cresci obcecada com a Barbie e, embora ela fosse um dos meus primeiros ícones da moda, lembro-me claramente de procurar nas prateleiras uma boneca que se parecesse comigo e aparecer de mãos vazias”, diz Turini.

A profissional ficou responsável por produzir os figurinos que irão vestir as bonecas e contou que sua inspiração veio de um filme que trabalhou no passado, onde misturava arte, moda e cultura.

“Quando eu trabalhei no filme Queen & Slim, o destaque de ‘heroína’ para mim estava misturando estampas de pele de cobra e tigre no mesmo visual”, diz Turini. “O contraste dos dois padrões subverte completamente as expectativas, e fiquei empolgada ao usar a mesma fórmula em peças como as botas altas da Barbie para quebrar o molde tradicional de bonecas com as quais cresci brincando”.

A mulher negra está conquistando seu espaço…

 

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With styling and creative direction by @shionat, this series merges references across fashion, art and culture. “While flipping through styles a sherbet-green coat totally captured my eye. I loved it so much, I built an entire vignette around it”- Shiona Turini. ? #shionaturini #blackhistorymonth #barbie #barbiestyle

Uma publicação compartilhada por Barbie® (@barbiestyle) em 18 de Fev, 2020 às 6:38 PST

… Ser representada por uma das marcas mais famosas do mundo é o reconhecimento pela luta que ela enfrenta…

 

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Proud to collaborate with stylist and creative consultant @shionat for this series celebrating diversity through fashion. “It was important for me to reflect on Barbie as an icon through the lens of black culture during Black History Month. I drew inspiration from the first black Barbie seated in her all-red look. I incorporated her into the lineup with no alteration and built new looks with inspiration from an outfit ➡️ that makes me feel confident and empowered”- Shiona Turini. ❤️ #shionaturini #blackhistorymonth #barbie #barbiestyle

Uma publicação compartilhada por Barbie® (@barbiestyle) em 17 de Fev, 2020 às 5:59 PST

… O maios desafio é ser reconhecida por sua garra, força, atitude e beleza. Elas conseguiram!

 

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The final images in our series with @shionat! “My vision was to style diverse dolls in bold looks with themes seen throughout my work, like contrasting snakeskin and leopard challenging traditional uniformity. When I worked on the movie ‘Queen & Slim’ the stand-out, ‘hero’ look for me was mixing snakeskin and tiger prints in the same look. The contrast of the two patterns completely subverts expectations, and I was excited to use the same formula on pieces such as Barbie’s thigh-high boots to break the traditional mold of dolls I had grown up playing with. Collaborating with @barbiestyle is a childhood dream given I spent countless hours with my cousin playing with Barbie” -Shiona Turini. ? #shionaturini #blackhistorymonth #barbie #barbiestyle

Uma publicação compartilhada por Barbie® (@barbiestyle) em 19 de Fev, 2020 às 6:33 PST

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